ABOUT THE COMPETITIONS

The 2017 Competitions: • Activation & Engagement • Avant-Garde/Innovative • Branded Entertainment • Creative Marketing Effectiveness • Design • Digital • Direct & Collateral • Film • Film Craft • Integrated • Media • Mobile • Outdoor • Package & Product Design • Print • Public & Media Relations • Public Service Announcements • Audio • Student

If you would like assistance or have any questions regarding uploads please contact our Processing Department at: nyfaprocessing@yourawardscompany.com. Or telephone us at +1 (212) 643 4800 and ask for Processing.

EXTENDED FINAL DEADLINE: MARCH 24, 2017
A 15% rush fee will be added to entries from February 15, 2017

View PDF

Click on the links below to find out more about each competition:

ACTIVATION & ENGAGEMENT

This category demands direct interaction with the target audience. Execution is limited only by the imagination. It can be an event, a street team, a flash mob, product sampling, a pop-up shop, and etcetera. The one thing it can’t be is passive because in this strategy audiences aren’t just viewing an advertisement – they should be experiencing the brand! Winners will have demonstrated not just a creative, unique or outrageous scenario, but also a successful and measurable idea.

This competition accepts both single and campaign entries in any media.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

ACTIVATION & ENGAGEMENT: Products & Services

Select one of the below categories for each entry!

AE01 Avant-Garde Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

AE02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

AE03 Beverages: Alcoholic (beer, wine, hard liquor)

AE04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

AE05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

AE06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

AE07 Commercial & Professional Public Services (legal, accounting, technical support)

AE08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

AE09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

AE10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

AE11 Financial & Investment Services (banking, credit cards, investment products)

AE12 Foods (grocery items, baby food, packaged and fresh foods)

AE13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

AE14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

AE15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

AE16 Household Products & Services (cleansers, pet products)

AE17 Politics & Government (informational sources, policy or program communications)

AE18 Publications & Media (special issues, new media launches)

AE19 Restaurants & Retail Foods (franchises, chains)

AE20 Retail Stores (promotions, grand openings)

AE21 Snacks & Sweets (candy, soft drinks, chips)

AE22 Sporting Events (game day, special events, playoffs)

AE23 Transportation (bus/train lines, airlines)

AE24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

AE25 Other (please specify in synopsis)

ACTIVATION & ENGAGEMENT: Use Of Activation & Engagement

Submit no more than 2 entries in the Use of A&E section!

AE26 Ambient in a Promotional Campaign (Including items in bars & restaurants, glasses, beer mats & ashtrays, petrol pumps, flyers, stickers, signage, door hangers, etc...)

AE27 Broadcast in a Promotional Campaign (Cinema, TV and radio)

AE28 Competitions & Promotional Games (Prize based promotions. Lottery, contest, sweepstakes, drawings)

AE29 Events & Stunts (Street stunts, street teams, PR stunts, pop up events, guerrilla marketing)

AE30 Exhibitions & Installations (Exhibitions, trade shows, galleries, location graphics, fleet graphics, etc...)

AE31 In-Store Experience (Displays, installations, discounts, promotions, incentives, demonstrations, product showcases)

AE32 Live Shows/Concerts/Festivals (Concerts, festivals, venues/stages, sporting events, corporate events and entertainment)

AE33 Print/Outdoor in a Promotional Campaign (Magazines, trade journals, posters, billboards, newspapers, inserts etc...)

AE34 Launch/re-Launch (Debut or re-launch of a product in which consumers have first access to the new or reimagnined product and/or brand collaboration)

AE35 Social Media (social networking sites, blogs)

AE36 Sponsorships/Partnerships (Sports, music, entertainment and corporate sponsorships and partners)

AE37 Use of New Technology

Audio Advertising

From the days of serials and radio plays all the way to the niche market stations of today, radio will always hold a special place in our hearts. This competition honors creative that isn’t afraid to go old school.

This competition accepts both single and campaign entries.

Fees:

• Single - 1 Piece - $400

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

AUDIO: Products & Services

You may submit each entry in only one Products & Services category.

RA01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

RA02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

RA03 Beverages: Alcoholic (beer, wine, hard liquor)

RA04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

RA05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

RA06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

RA07 Commercial & Professional Public Services (legal, accounting, technical support)

RA08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

RA09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

RA10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

RA11 Financial & Investment Services (banking, credit cards, investment products)

RA12 Foods (grocery items, baby food, packaged and fresh foods)

RA13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

RA14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

RA15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

RA16 Household Products & Services (appliances, furniture, décor, pet products)

RA17 Politics & Government (informational sources, policy or program communications)

RA18 Publications & Media (special issues, new media launches)

RA19 Restaurants & Retail Foods (franchises, chains)

RA20 Retail Stores (promotions, grand openings)

RA21 Snacks & Sweets (candy, soft drinks, chips)

RA22 Sporting Events (game day, special events, playoffs)

RA23 Transportation (bus/train lines, airlines)

RA24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

RA25 Other (please specify in synopsis)

AUDIO: Craft

RA26 Acting

RA27 Music/Sound Design

RA28 Production Value

RA29 Script/Copywriting

RA30 Humor

Avant-Garde / Innovative

This competition is for the vanguard, for the thought leaders and the innovators. This is for the work that’s setting the standard and challenging the norm. These entries should defy description and encompass work that pioneers and inspires in the true essence of Avant-garde. In addition to your supporting creative, you must provide a position statement (less than 300 words) in the synopsis field that tells our jury why your entry deserves to be judged in this unique competition.

This competition accepts both single and campaign entries.
This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

AVANT-GARDE / INNOVATIVE: Product & Services

You may submit each entry in only one Products & Services category.

AG01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

AG02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

AG03 Beverages: Alcoholic (beer, wine, hard liquor)

AG04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

AG05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

AG06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

AG07 Commercial & Professional Public Services (legal, accounting, technical support)

AG08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

AG09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

AG10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

AG11 Financial & Investment Services (banking, credit cards, investment products)

AG12 Foods (grocery items, baby food, packaged and fresh foods)

AG13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

AG14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

AG15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

AG16 Household Products & Services (cleansers, pet products)

AG17 Politics & Government (informational sources, policy or program communications)

AG18 Publications & Media (special issues, new media launches)

AG19 Restaurants & Retail Foods (franchises, chains)

AG20 Retail Stores (promotions, grand openings)

AG21 Snacks & Sweets (candy, soft drinks, chips)

AG22 Sporting Events (game day, special events, playoffs)

AG23 Transportation (bus/train lines, airlines)

AG24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

AG25 Other (please specify in synopsis)

AVANT-GARDE / INNOVATIVE: Avant-Garde Discipline

You may submit each entry in only one Discipline category.

AG26 Activation & Engagement

AG27 Audio/Radio

AG28 Branded Entertainment

AG29 Design

AG30 Digital

AG31 Direct & Collateral

AG32 Film/Television

AG33 Film/Online

AG34 Integrated

AG35 Mobile

AG36 Outdoor

AG37 Package Design

AG38 Print/Press

AG39 Public Relations

AG40 Public Service Announcements

Branded Content / Branded Entertainment

Technology and imagination have eclipsed tradition when it comes to promoting a brand in entertainment media—we’ve gone way beyond “product placement.” From content partnerships to gaming to flash mobs, the best-of-the-best in this category will feature innovative ideas and executions that seamlessly tie a product or service with entertainment content.

This competition accepts both single and campaign entries and in all media.

Fees:

• Single - 1 Piece - $600

• Campaign - 2 to 5 Pieces Using Same Media - $1300

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

BRANDED CONTENT / BRANDED ENTERTAINMENT: Products & Services

You may submit each entry in only one Products & Services category.

BE01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

BE02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

BE03 Beverages: Alcoholic (beer, wine, hard liquor)

BE04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

BE05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

BE06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

BE07 Commercial & Professional Public Services (legal, accounting, technical support)

BE08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

BE09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

BE10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

BE11 Financial & Investment Services (banking, credit cards, investment products)

BE12 Foods (grocery items, baby food, packaged and fresh foods)

BE13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

BE14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

BE15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

BE16 Household Products & Services (appliances, furniture, décor, pet products)

BE17 Politics & Government (informational sources, policy or program communications)

BE18 Publications & Media (special issues, new media launches)

BE19 Restaurants & Retail Foods (franchises, chains)

BE20 Retail Stores (promotions, grand openings)

BE21 Snacks & Sweets (candy, soft drinks, chips)

BE22 Sporting Events (game day, special events, playoffs)

BE23 Transportation (bus/train lines, airlines)

BE24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

BE25 Other (please specify in synopsis)

BRANDED CONTENT / BRANDED ENTERTAINMENT: Craft

BE26 Acting

BE27 Animation

BE28 Art Direction

BE29 Best Original Music

BE30 Best Production Value

BE31 Best Use of Music

BE32 Cinematography

BE33 Copywriting

BE34 Direction

BE35 Editing

BE36 Humor

BE37 Illustration

BE38 Photography

BE39 Script

BE40 Sound design

BE41 Typography

BE42 Visual Effects

Creative Marketing Effectiveness

A campaign worthy of an award in this competition demonstrates a groundbreaking solution to a challenging marketing problem. It exhibits the accomplishment of specific marketing goals and objectives through creative execution and strategic planning. Entries in this competition will be scored on a 4-tiered matrix:

Results & Effectiveness: 30%
Idea: 25%
Execution: 25%
Challenge, Strategy, & Objectives: 20%

Entries will be held as confidential on request. Please provide data support wherever requested.
This competition accepts both single and campaign entries in all media.

Fees:

• Single - 1 Piece - $600

• Campaign - 2 to 5 Pieces Using Same Media - $1350

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

CREATIVE MARKETING EFFECTIVENESS

CE01 Advertising (all media, including print, outdoor and TV)

CE02 Branded Entertainment (content creation, product placement, product association)

CE03 Brand Development: National (executed in a single country)

CE04 Brand Development: Regional (executed in at least 3 countries)

CE05 Brand Loyalty (increased engagement and/or purchase frequency)

CE06 Collateral & Direct (advertising, mail, loyalty marketing, customer relationship management)

CE07 Green Marketing (environmental sustainability, recycling initiatives, environmental education)

CE08 Interactive (email, viral, search, mobile, affiliate marketing, websites, online advertising)

CE09 Low-budget (<$100,000USD)

CE10 Product Design & Packaging

CE11 Long-term Impact (campaign effectiveness of 3 or more years)

CE12 Sponsorship & Event Marketing (product launches, exhibitions, brand experiences, events)

CE13 Use of Media

CE14 Public Service Announcements

Design

Great design turns the everyday into the spectacular. It's something most can recognize; yet few can define. Our winners in this category have a rich legacy of great design to compete with, yet time and again have proven themselves worthy of the task in a way that delights and astonishes.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

For entries submitted after March 21st, you must upload a digital representation (.jpg or .pdf) in addition to sending a physical copy of the entry as it was originally published and/or distributed. If you have any questions or need assistance, please contact our Processing Department at +1 (212) 643 4800 or email nyfaprocessing@yourawardscompany.com.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

DESIGN: Graphic Design

DE01 Annual Reports & Information (charts, diagrams, infographics)

DE02 Books (editorial, covers)

DE03 Calendars

DE04 Flyers (tickets, invitations, postcards, cards)

DE05 Logos

DE06 Posters

DE07 Promotional Items (t-shirts/clothing, samples, promotional items)

DE08 Publications & Business Communications (catalogs, brochures, press/media kits e-zines, computer games, CD, DVD and record sleeves)

DE09 Self promotion

DE10 Offline (CD-Roms, touch-screen kiosks, digital installations)

DE11 Online (websites, microsites, banners, buttons, rich media)

DESIGN: Use Of Medium: Environmental Design

You may submit each entry into only one Use of Medium category.

DE12 Exhibitions & Live Events (trade shows, tourist attractions, temporary and permanent exhibitions)

DE13 Hospitality & Leisure (hotels, restaurants and fast food, bars, night clubs)

DE14 Permanent Retail (department/specialty/DIY stores, supermarkets, drugstores, professional offices)

DE15 Point of Sale (product display, structural graphics, POS graphic materials, brand collateral)

DE16 Public Spaces (museums, airports, offices, residential)

DE17 Temporary Retail (pop-up stores, mobile demo units, in-store events, seasonal displays)

DESIGN: Craft

DE18 Art Direction

DE19 Copywriting

DE20 Humor

DE21 Illustration

DE22 Photography

DE23 Typography

Digital (Cyber) Communications

The newest media can also be the most challenging. Pioneering new standards, new techniques and new ideas is not for the faint of heart. The rewards are great—those who successfully meet the challenge are the ones who will eventually define this growing category.

This competition accepts both single, campaign entries and entries in all media.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

DIGITAL (CYBER) COMMUNICATIONS: Websites & Microsites: Products & Services

You may enter both a website and a microsite that is part of the same website as long as that microsite has a separate URL and is accessible independently of the main website URL. Be sure that your sites are accessible through June 1, 2016. The URL should lead directly to your entry, and not require a password or login.

You may submit each entry in only one Products & Services category.

DI01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

DI02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

DI03 Beverages: Alcoholic (beer, wine, hard liquor)

DI04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

DI05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

DI06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

DI07 Commercial & Professional Public Services (legal, accounting, technical support)

DI08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

DI09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

DI10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

DI11 Financial & Investment Services (banking, credit cards, investment products)

DI12 Foods (grocery items, baby food, packaged and fresh foods)

DI13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

DI14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

DI15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

DI16 Household Products & Services (appliances, furniture, décor, pet products)

DI17 Politics & Government (informational sources, policy or program communications)

DI18 Publications & Media (special issues, new media launches)

DI19 Restaurants & Retail Foods (franchises, chains)

DI20 Retail Stores (promotions, grand openings)

DI21 Snacks & Sweets (candy, soft drinks, chips)

DI22 Sporting Events (game day, special events, playoffs)

DI23 Transportation (bus/train lines, airlines)

DI24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

DI25 Other (please specify in synopsis)

DIGITAL (CYBER) COMMUNICATIONS: Banners And Rich Media: Products & Services

You may submit each entry in only one Products & Services category.

All entries must show the ad in its original context/as originally displayed.

DI26 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

DI27 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

DI28 Beverages: Alcoholic (beer, wine, hard liquor)

DI29 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

DI30 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

DI31 Business Equipment & Services (copiers, fax machines, telecommunications systems)

DI32 Commercial & Professional Public Services (legal, accounting, technical support)

DI33 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

DI34 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

DI35 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

DI36 Financial & Investment Services (banking, credit cards, investment products)

DI37 Foods (grocery items, baby food, packaged and fresh foods)

DI38 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

DI39 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

DI40 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

DI41 Household Products & Services (appliances, furniture, décor, pet products)

DI42 Politics & Government (informational sources, policy or program communications)

DI43 Publications & Media (special issues, new media launches)

DI44 Restaurants & Retail Foods (franchises, chains)

DI45 Retail Stores (promotions, grand openings)

DI46 Snacks & Sweets (candy, soft drinks, chips)

DI47 Sporting Events (game day, special events, playoffs)

DI48 Transportation (bus/train lines, airlines)

DI49 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

DI50 Other (please specify in synopsis)

DIGITAL (CYBER) COMMUNICATIONS: Interactive Applications

If your entry lives within a website, please provide a URL leading directly to content.

You may submit each entry in only one of the following categories:

DI51 Community Apps (social networking and community site applications)

DI52 Games (played online, not ads for games or ads in-game)

DI53 Interactive Tools (apps, screensavers, tickers, organizers, counters, calculators)

DI54 Other (please specify in synopsis)

DIGITAL (CYBER) COMMUNICATIONS: Viral

Please include information about results and effectiveness (views/hits/forwards/reach/users) in the synopsis.

For entries involving emails, please submit a URL hosting the original email, including subject and sender fields. The URL should lead directly to your entry and not require a password or login.

For entries involving video, please provide details in the synopsis about how the viewer was led to the piece.

You may submit each entry in only one of the following categories:

DI55 Emails & E-cards

DI56 Mobile (phones, SMS, Bluetooth, MP3 players, games, apps, QR codes)

DI57 Video

DI58 Other (please specify in synopsis)

DIGITAL (CYBER) COMMUNICATIONS: Craft

DI59 Art Direction

DI60 Animation

DI61 Copywriting

DI62 Illustration & Graphic Design

DI63 Interface & Navigation

DI64 Music/Sound Design

DI65 Photography

DI66 Humor

Direct Mail & Collateral Materials

Advertising drives the customer to the store, but it's collateral that makes the sale. Great collateral pieces charm and educate while building the brand's image. They give consumers something to hold in their hands and hopefully their hearts as well.

This competition accepts both single and campaign entries. Whenever possible, original work should be submitted in support of your entry. This competition accepts entries in all media.

For entries submitted after March 21st, you must upload a digital representation (.jpg or .pdf) in addition to sending a physical copy of the entry as it was originally published and/or distributed. If you have any questions or need assistance, please contact our Processing Department at +1 (212) 643 4800 or email nyfaprocessing@yourawardscompany.com.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

DIRECT MAIL & COLLATERAL MATERIALS: Products & Services

You may submit each entry in only one Products & Services category.

CD01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

CD02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

CD03 Beverages: Alcoholic (beer, wine, hard liquor)

CD04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

CD05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

CD06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

CD07 Commercial & Professional Public Services (legal, accounting, technical support)

CD08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

CD09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

CD10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

CD11 Financial & Investment Services (banking, credit cards, investment products)

CD12 Foods (grocery items, baby food, packaged and fresh foods)

CD13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

CD14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

CD15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

CD16 Household Products & Services (appliances, furniture, décor, pet products)

CD17 Politics & Government (informational sources, policy or program communications)

CD18 Publications & Media (special issues, new media launches)

CD19 Restaurants & Retail Foods (franchises, chains)

CD20 Retail Stores (promotions, grand openings)

CD21 Snacks & Sweets (candy, soft drinks, chips)

CD22 Sporting Events (game day, special events, playoffs)

CD23 Transportation (bus/train lines, airlines)

CD24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

CD25 Other (please specify in synopsis)

DIRECT MAIL & COLLATERAL MATERIALS: Craft

CD26 Art Direction

CD27 Copywriting

CD28 Humor

CD29 Illustration

CD30 Photography

CD31 Typography

Film – Cinema / Online / TV

The best commercial films are brilliant mini-movies that stay with us long after the 30 or 60 seconds are up. Our most widely sought-after award is what careers and agencies are built on. Truly inspirational.

This competition accepts both single and campaign entries.

Fees:

• Single - 1 Piece - $600

• Campaign - 2 to 5 Pieces Using Same Media - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

FILM: Cinema / Online / TV: Products & Services

You may submit each entry in only one Products & Services category unless the film was re-cut or otherwise altered to suit use in a different medium. In that case, please indicate the changes in the synopsis.

FI01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

FI02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

FI03 Beverages: Alcoholic (beer, wine, hard liquor)

FI04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

FI05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

FI06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

FI07 Commercial & Professional Public Services (legal, accounting, technical support)

FI08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

FI09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

FI10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

FI11 Financial & Investment Services (banking, credit cards, investment products)

FI12 Foods (grocery items, baby food, packaged and fresh foods)

FI13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

FI14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

FI15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

FI16 Household Products & Services (appliances, furniture, décor, pet products)

FI17 Politics & Government (informational sources, policy or program communications)

FI18 Publications & Media (special issues, new media launches)

FI19 Restaurants & Retail Foods (franchises, chains)

FI20 Retail Stores (promotions, grand openings)

FI21 Snacks & Sweets (candy, soft drinks, chips)

FI22 Sporting Events (game day, special events, playoffs)

FI23 Transportation (bus/train lines, airlines)

FI24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

FI25 Other (please specify in synopsis)

Film Craft – Animation, Cinematography / Directing / Editing / Music / Sound, Etc.

Honoring the individual contributions that create the mood and bring all the different moving parts together and puts the spotlight on the people behind the scenes who collaborate to create great commercial films.

This competition accepts both single and campaign entries.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

FILM: Craft

FC01 Acting

FC02 Animation

FC03 Art Direction

FC04 Best Production Value

FC05 Best Use of Music

FC06 Cinematography

FC07 Direction

FC08 Editing

FC09 Script/Copywriting

FC10 Sound Design

FC11 Visual Effects

FC12 Humor

Integrated – Mixed Media

A good idea is a good idea—whether in print, on television, online, or in however many formats your media strategy calls for… and for which your budget allows. Integrated media campaigns take a good idea and stretch it to its fullest potential, helping your audience build associations with your brand with every touch.

This competition accepts only campaigns. Entries must exhibit use of at least three and a maximum of five media such as print, online, and television. We strongly recommend including a case video (up to two minutes maximum) to present your campaign. This competition accepts entries in all media.

Fees:

• Campaign – 2 to 5 Pieces of Integrated/Mixed Media - $1300

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

INTEGRATED/MIXED MEDIA: Products & Services

You may submit each entry in only one Products & Services category.

IN01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

IN02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

IN03 Beverages: Alcoholic (beer, wine, hard liquor)

IN04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

IN05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

IN06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

IN07 Commercial & Professional Public Services (legal, accounting, technical support)

IN08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

IN09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

IN10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

IN11 Financial & Investment Services (banking, credit cards, investment products)

IN12 Foods (grocery items, baby food, packaged and fresh foods)

IN13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

IN14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

IN15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

IN16 Household Products & Services (appliances, furniture, décor, pet products)

IN17 Politics & Government (informational sources, policy or program communications)

IN18 Publications & Media (special issues, new media launches)

IN19 Restaurants & Retail Foods (franchises, chains)

IN20 Retail Stores (promotions, grand openings)

IN21 Snacks & Sweets (candy, soft drinks, chips)

IN22 Sporting Events (game day, special events, playoffs)

IN23 Transportation (bus/train lines, airlines)

IN24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

IN25 Other (please specify in synopsis)

Best Use of Media

Other competitions are about the message; this one is about the delivery. Leveraging creativity and idea through a specific channel requires more than just a thorough understanding of the brand and target audience. It necessitates a mastery of the technology itself and what’s needed to achieve campaign goals. Winners in this competition are the exemplars of their chosen medium and the innovators others will look to.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $450

• Campaign - 2 to 5 Pieces Using Same Media - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

BEST USE OF MEDIA: Branded

MD01 Digital Media (social media, apps)

MD02 Events (festivals, flash mobs, installations)

MD03 Fictional Program, Series or Film Dedicated to a Product or Brand (mini-series, webisodes, cinema, DVDs, online)

MD04 Gaming (online, PC, consoles, mobile, apps)

MD05 In-game Advertising (online, PC, consoles, mobile, apps)

MD06 Integration into a Feature Film (cinema, DVD, online)

MD07 Integration into a TV Show or Series (broadcast, network, online)

MD08 Music (original content or integration)

MD09 Non-fiction Program, Series or Film Dedicated to a Product or Brand (mini-series, webisodes, cinema, DVDs, online)

MD10 Sponsorship Integration (seamless integration of brand message)

MD11 User-generated Content (videos, t-shirt designs, special-edition flavors)

BEST USE OF MEDIA: Digital

MD12 Websites & Microsites

MD13 Banners & Rich Media

MD14 Interactive Applications

MD15 Viral

BEST USE OF MEDIA: Direct & Collateral

MD16 Ambient (street teams, events, bar coasters, stickers, signage, door-hangers)

MD17 Broadcast (TV, radio, infomercials)

MD18 Email

MD19 Low-budget (<$100,000US)

MD20 Mailings (postcards, booklets)

MD21 Print (calendars, brochures, annual reports, catalogs)

MD22 Print or Outdoor (inserts, scratch tickets, flyers)

MD23 Product Launch

MD24 Social Media & Viral Marketing

MD25 Website, Microsite, or Banner (consumer-generated content, search marketing)

MD26 Other (games, virtual worlds, apps, widgets)

BEST USE OF MEDIA: Film

MD27 Television

MD28 Cinema

MD29 Online

MD30 Interactive (please provide a three-minute demo)

MD31 Second Screens (outdoor, mobile phones, digital billboards)

BEST USE OF MEDIA: Integrated

MD32 Avant-Garde

MD33 Branded Entertainment

MD34 Collateral & Direct

MD35 Creative Marketing Effectiveness

MD36 Design

MD37 Digital

MD38 Outdoor

MD39 Print

MD40 Public & Media Relations

MD41 Public Service

BEST USE OF MEDIA: Outdoor

MD42 Ambient

MD43 Billboards

MD44 Bus Shelters

MD45 Digital Billboards

MD46 Fleet Graphics

MD47 Mobile Billboards

MD48 Posters

MD49 Installations

MD50 Transit

MD51 Wrap-arounds

BEST USE OF MEDIA: Print

MD52 Magazine

MD53 Newspaper

MD54 Other (please specify in synopsis)

BEST USE OF MEDIA: Public Service

MD55 Collateral & Direct

MD56 Digital: Online

MD57 Digital: Websites/Microsites

MD58 Digital: Social Media

MD59 Film

MD60 Outdoor

MD61 Print

MD62 Radio

BEST USE OF MEDIA: Radio

MD63 Audio Platforms

Mobile Marketing

With our mobile devices, we carry the world in our pocket-we can now play, navigate, learn, connect, shop, and more from nearly any place in the world. And as one of the fastest-growing platforms, mobile is opening up amazing opportunities for creative advertisers. This competition will honor boundless-and boundary-less-imagination in this medium.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

MOBILE MARKETING: Products

MB01 Mobile Websites

MB02 Mobile Applications

MB03 Tablets

MB04 Games

MB05 Rich Media (banners, iAds galleries)

MB06 Mobile Messaging (SMS, instant messaging, push notifications, etc...)

MB07 Use of Technology (activation, proximity, image recognition, wearable technology, etc...)

MOBILE MARKETING: Services

MB08 Mobile Websites

MB09 Mobile Applications

MB10 Tablets

MB11 Games

MB12 Rich Media (banners, iAds galleries)

MB13 Mobile Messaging (SMS, instant messaging, push notifications, etc...)

MB14 Use of Technology (activation, proximity, image recognition, wearable technology, etc...)

MOBILE MARKETING: Media & Entertainment

MB15 Mobile Websites

MB16 Mobile Applications

MB17 Tablets

MB18 Games

MB19 Rich Media (banners, iAds galleries)

MB20 Mobile Messaging (SMS, instant messaging, push notifications, etc...)

MB21 Use of Technology (activation, proximity, image recognition, wearable technology, etc...)

MOBILE MARKETING: Corporate Communications

MB22 Mobile Websites

MB23 Mobile Applications

MB24 Tablets

MB25 Games

MB26 Rich Media (banners, iAds galleries)

MB27 Mobile Messaging (SMS, instant messaging, push notifications, etc...)

MB28 Use of Technology (activation, proximity, image recognition, wearable technology, etc...)

Outdoor / Out of Home Marketing

Arguably the most widely seen of all ad units, brilliant outdoor requires ideas that telegraph their message instantly. It's this combination of carefully selected words and visuals that makes this category so challenging and winning so rewarding.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $500

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

OUTDOOR / OUT OF HOME MARKETING: Billboards / Installations / Posters: Products & Services

You may submit each entry in only one Products & Services category.

OU01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

OU02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

OU03 Beverages: Alcoholic (beer, wine, hard liquor)

OU04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

OU05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

OU06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

OU07 Commercial & Professional Public Services (legal, accounting, technical support)

OU08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

OU09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

OU10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

OU11 Financial & Investment Services (banking, credit cards, investment products)

OU12 Foods (grocery items, baby food, packaged and fresh foods)

OU13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

OU14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

OU15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

OU16 Household Products & Services (appliances, furniture, décor, pet products)

OU17 Politics & Government (informational sources, policy or program communications)

OU18 Publications & Media (special issues, new media launches)

OU19 Restaurants & Retail Foods (franchises, chains)

OU20 Retail Stores (promotions, grand openings)

OU21 Snacks & Sweets (candy, soft drinks, chips)

OU22 Sporting Events (game day, special events, playoffs)

OU23 Transportation (bus/train lines, airlines)

OU24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

OU25 Other (please specify in synopsis)

OUTDOOR / OUT OF HOME MARKETING: Ambient: Products & Services

Includes event and nightlife, guerrilla, public art and commerce, and place-based media.

You may submit each entry in only one Products & Services category.

OU26 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

OU27 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

OU28 Beverages: Alcoholic (beer, wine, hard liquor)

OU29 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

OU30 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

OU31 Business Equipment & Services (copiers, fax machines, telecommunications systems)

OU32 Commercial & Professional Public Services (legal, accounting, technical support)

OU33 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

OU34 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

OU35 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

OU36 Financial & Investment Services (banking, credit cards, investment products)

OU37 Foods (grocery items, baby food, packaged and fresh foods)

OU38 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

OU39 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

OU40 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

OU41 Household Products & Services (appliances, furniture, décor, pet products)

OU42 Politics & Government (informational sources, policy or program communications)

OU43 Publications & Media (special issues, new media launches)

OU44 Restaurants & Retail Foods (franchises, chains)

OU45 Retail Stores (promotions, grand openings)

OU46 Snacks & Sweets (candy, soft drinks, chips)

OU47 Sporting Events (game day, special events, playoffs)

OU48 Transportation (bus/train lines, airlines)

OU49 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

OU50 Other (please specify in synopsis)

OUTDOOR / OUT OF HOME MARKETING: Craft

OU51 Art Direction

OU52 Copywriting

OU53 Humor

OU54 Illustration

OU55 Photography

OU56 Typography

PACKAGE & PRODUCT DESIGN

Great design turns the everyday into the spectacular. It's something most can recognize; yet few can define. Our winners in this category have a rich legacy of great design to compete with, yet time and again have proven themselves worthy of the task in a way that delights and astonishes.

Submissions into all Package Design categories must include an original example of the work, unless customs restrictions prevent it; in that case, an empty vessel or a series of hi-res photographs may be submitted. This competition accepts both a single piece and multiple pieces of the same brand. This competition accepts entries in all media.

For entries submitted after March 21st, you must upload a digital representation (.jpg or .pdf) in addition to sending a physical copy of the entry as it was originally published and/or distributed. If you have any questions or need assistance, please contact our Processing Department at +1 (212) 643 4800 or email nyfaprocessing@yourawardscompany.com.

Fees:

• Single - 1 Piece - $400

• Campaign – 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

PACKAGE & PRODUCT DESIGN: Products & Services

You may submit each entry in only one Products & Services category.

PD01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

PD02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

PD03 Beverages: Alcoholic (beer, wine, hard liquor)

PD04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

PD05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

PD16 Business Equipment & Services (copiers, fax machines, telecommunications systems)

PD07 Commercial & Professional Public Services (legal, accounting, technical support)

PD08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

PD09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

PD10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

PD11 Financial & Investment Services (banking, credit cards, investment products)

PD12 Foods (grocery items, baby food, packaged and fresh foods)

PD13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

PD14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

PD15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

PD16 Household Products & Services (appliances, furniture, décor, pet products)

PD17 Politics & Government (informational sources, policy or program communications)

PD18 Publications & Media (special issues, new media launches)

PD19 Restaurants & Retail Foods (franchises, chains)

PD20 Retail Stores (promotions, grand openings)

PD21 Snacks & Sweets (candy, soft drinks, chips)

PD22 Sporting Events (game day, special events, playoffs)

PD23 Transportation (bus/train lines, airlines)

PD24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

PD25 Other (please specify in synopsis)

PACKAGE & PRODUCT DESIGN: Best Use Of Medium

PD26 3D Structural Design

PD27 Shopping Bags

PD28 Special Editions & Promotional Packaging

PD29 Sustainable Packaging

PACKAGE & PRODUCT DESIGN: Craft

PD30 Art Direction

PD31 Copywriting

PD32 Humor

PD33 Illustration

PD34 Photography

PD35 Typography

Print – Traditional & Digital

Few categories are as inspiring as print. The ability to distill an idea down to a single page is a talent few have mastered. It's the closest advertising gets to art. To be judged to have done it better than anyone else that year is perhaps the highest accolade a creative can receive.

For this category tear sheets or proofs mounted on a 42 cm. X 60 cm [A2 size or 16.5 in. x 23 in.] board are preferred. Otherwise please submit a pre-press ready PDF file (PDF version 1.5 or higher) with all the fonts embedded. This competition accepts both single and campaign entries.

Fees:

• Single - 1 Piece - $450

• Campaign - 2 to 5 Pieces Using Same Media - $900

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

PRINT – TRADITIONAL & DIGITAL: Products & Services

You may submit each entry in only one Products & Services category.

PT01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

PT02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

PT03 Beverages: Alcoholic (beer, wine, hard liquor)

PT04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

PT05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

PT06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

PT07 Commercial & Professional Public Services (legal, accounting, technical support)

PT08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

PT09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

PT10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

PT11 Financial & Investment Services (banking, credit cards, investment products)

PT12 Foods (grocery items, baby food, packaged and fresh foods)

PT13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

PT14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

PT15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

PT16 Household Products & Services (appliances, furniture, décor, pet products)

PT17 Politics & Government (informational sources, policy or program communications)

PT18 Publications & Media (special issues, new media launches)

PT19 Restaurants & Retail Foods (franchises, chains)

PT20 Retail Stores (promotions, grand openings)

PT21 Snacks & Sweets (candy, soft drinks, chips)

PT22 Sporting Events (game day, special events, playoffs)

PT23 Transportation (bus/train lines, airlines)

PT24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

PT25 Other (please specify in synopsis)

PRINT – TRADITIONAL & DIGITAL: Craft

PT26 Art Direction

PT27 Copywriting

PT28 Humor

PT29 Illustration

PT30 Photography

PT31 Typography

Public & Media Relations Campaigns

This competition honors excellence in reputation management, creative communications, originality, execution, and awareness in the public relations field. Eligible campaigns include corporate branding, crisis management, events, non-profit, blogs and more.

This competition accepts only campaigns. This competition accepts entries in all media.

Fees:

• Campaign - 2 to 5 Pieces - $1200

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

PUBLIC & MEDIA RELATIONS CAMPAIGNS: Products & Services

You may submit each entry in only one Products & Services category.

PR01 Apparel, Footwear & Accessories (clothing, shoes, handbags, outerwear)

PR02 Automotive Products & Services (cars, motorcycles, RVs, parts, repairs, tires, accessories, fuel)

PR03 Beverages: Alcoholic (beer, wine, hard liquor)

PR04 Beverages: Non-alcoholic (juice, soda, coffee, energy drinks)

PR05 Broadcast Identities & Sponsorships (station IDs, co-branding/partnership messages)

PR06 Business Equipment & Services (copiers, fax machines, telecommunications systems)

PR07 Commercial & Professional Public Services (legal, accounting, technical support)

PR08 Corporate Image, Information & Recruitment (information, rebranding, internal communications)

PR09 Cosmetics, Beauty Aids & Toiletries (make-up, personal hygiene, razors)

PR10 Entertainment & Event Promotion (concerts, parties, street fairs, cultural programs)

PR11 Financial & Investment Services (banking, credit cards, investment products)

PR12 Foods (grocery items, baby food, packaged and fresh foods)

PR13 Healthcare Products & Services (prescription/OTC medications, first-aid, home health aides)

PR14 Home Appliances & Furnishings (dishwashers, microwaves, mattresses)

PR15 Home Electronics & Audio-visual (phones, cameras, televisions, home computers, MP3 players)

PR16 Household Products & Services (appliances, furniture, décor, pet products)

PR17 Politics & Government (informational sources, policy or program communications)

PR18 Publications & Media (special issues, new media launches)

PR19 Restaurants & Retail Foods (franchises, chains)

PR20 Retail Stores (promotions, grand openings)

PR21 Snacks & Sweets (candy, soft drinks, chips)

PR22 Sporting Events (game day, special events, playoffs)

PR23 Transportation (bus/train lines, airlines)

PR24 Travel, Tourism & Leisure (recreation, toys, games, sporting goods)

PR25 Other (please specify in synopsis)

PUBLIC & MEDIA RELATIONS CAMPAIGNS: Public Service Announcements

You may submit your entry into only one of the following categories:

PR26 Civic & Social Education

PR27 Environmental Issues

PR28 Philanthropic Appeals

PR29 Promotion of Peace & Human Rights

PUBLIC & MEDIA RELATIONS CAMPAIGNS: Best Use Of Medium

You may submit each entry into only one Use of Medium category.

PR30 Broadcast (TV, radio)

PR31 Celebrity Endorsement

PR32 Digital (websites, microsites, Intranet, search engines, banners, mobile)

PR33 Social Media (brand- and consumer-generated content, blogs, viral, apps)

PR34 Live Events

PR35 Media Relations (TV, radio, newspapers, magazines)

PR36 Product/Brand Launch or Re-launch

PR37 Sponsorship

PR38 International (Entries must have been featured in at least three different countries)

Public Service Announcements / Communications

From the dangers of smoking to the quest for world peace, PSAs shed light on important social issues and inspire, inform, and enlighten the viewing public with the hope of changing attitudes and behaviors. It's also an opportunity for creatives to shine—some of the industry's most memorable ads were made in support of public service.

All entries in this competition achieving Shortlist status are automatically eligible for consideration for the UNDPI Awards at no additional cost to the entrant. This prestigious award honors work that best exemplifies the ideals and goals of the United Nations, including peace and security, human rights, literacy, and poverty. A blue ribbon panel convened by the United Nations Department of Public Information judges entries.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $400

• Campaign - 2 to 5 Pieces Using Same Media - $950

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Activation & Engagement

You may submit your entry into only one of the following categories:

PS01 Civic & Social Education

PS02 Environmental Issues

PS03 Philanthropic Appeals

PS04 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Branded Entertainment

You may submit your entry into only one of the following categories:

PS05 Civic & Social Education

PS06 Environmental Issues

PS07 Philanthropic Appeals

PS08 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Collateral / Direct

You may submit your entry into only one of the following categories:

PS09 Civic & Social Education

PS10 Environmental Issues

PS11 Philanthropic Appeals

PS12 Promotion of Peace & Human Rights

PPUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Digital / Interactive - Online Ads

You may submit your entry into only one of the following categories:

PS13 Civic & Social Education

PS14 Environmental Issues

PS15 Philanthropic Appeals

PS16 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Digital / Interactive - Websites & Social Media

You may submit your entry into only one of the following categories:

PS17 Civic & Social Education

PS18 Environmental Issues

PS19 Philanthropic Appeals

PS20 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Film

You may submit your entry into only one of the following categories:

PS21 Civic & Social Education

PS22 Environmental Issues

PS23 Philanthropic Appeals

PS24 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Integrated Campaigns

You may submit your entry into only one of the following categories:

PS25 Civic & Social Education

PS26 Environmental Issues

PS27 Philanthropic Appeals

PS28 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Outdoor / Posters

You may submit your entry into only one of the following categories:

PS29 Civic & Social Education

PS30 Environmental Issues

PS31 Philanthropic Appeals

PS32 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Print

You may submit your entry into only one of the following categories:

PS33 Civic & Social Education

PS34 Environmental Issues

PS35 Philanthropic Appeals

PS36 Promotion of Peace & Human Rights

PUBLIC SERVICE ANNOUNCEMENTS / COMMUNICATIONS: Radio

You may submit your entry into only one of the following categories:

PS37 Civic & Social Education

PS38 Environmental Issues

PS39 Philanthropic Appeals

PS40 Promotion of Peace & Human Rights

Student Work – All Media

When seen with fresh eyes, advertising takes on an entirely new look. This competition honors the next generation of advertising greats, those with the ability to make us look at things in a way we never have before and never will again.

This competition accepts both single and campaign entries. This competition accepts entries in all media.

Fees:

• Single - 1 Piece - $100

• Campaign - 2 to 5 Pieces Using Same Media - $250

Click here to view technical requirements and specifications.
Click here to view full rules & regulations.

STUDENT WORK – ALL MEDIA: Use Of Medium

You may submit each entry into only one Use of Medium category.

ST01 Avant-garde

ST02 Branded Entertainment

ST03 Collateral & Direct

ST04 Design

ST05 Digital

ST06 Film

ST07 Integrated

ST08 Outdoor

ST09 Print

ST10 Public Relations

ST11 Public Service

ST12 Radio

STUDENT WORK – ALL MEDIA: Craft

ST13 Acting

ST14 Animation

ST15 Art Direction

ST16 Copywriting

ST17 Music/Sound Design

ST18 Original Music

ST19 Production Value

ST20 Video

ST21 Cinematography

ST23 Direction

ST24 Editing

ST25 Humor

ST26 Illustration and Graphic Design

ST27 Interface & Navigation

ST28 Photography

ST30 Sound Design

ST31 Typography

ST32 Visual Effects