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Events

New York Show, May 1st & 2nd at the New York Public Library

May 1, 2013

Get inspired during panel discussions from industry leaders. Network with some of the world's top advertising professionals at happy hour and cocktail parties. Honor the winners at the prestigious Awards Gala at the New York Public Library. Mingle with old and new friends at the exclusive after-party.

View Program Book to get up-to-date event information.

DATE: May 1st & 2nd, 2013
VENUE: New York City Public Library, 5th Avenue at 42nd Street
map
 
FEATURING: Keynote speakers, CCO panel discussions, seminars, screenings,
and the presentation of the 2013 NYF International Advertising Awards.
 

TICKETS:

Creative Sessions, May 1st & 2nd - $30 each
Moderator: Michael Schiferl - Executive Vice President, Director of Media Relations at Weber Shandwick

Award Presentation / Gala, May 2nd - $100

All Access Pass, May 1st & 2nd - $250
(Includes Executive Jury Press Conference; panel discussions, creative seminars; cocktail reception; awards ceremony; after party)

PURCHASE TICKETS


WEDNESDAY, MAY 1ST

All events take place at the Stephen A. Schwartzman Building of the New York Public Library, Fifth Avenue at 42nd Street, unless otherwise noted. All times, topics, and participants are subject to change.

10:00am-11:00am Creative Leadership through Rage & Grace * Sponsored by the Berlin School of Creative Leadership

Rage gets a bad rap. But rage is exactly what leads to greatness in leaders, in brands and in movements.

Join us for this exclusive opportunity to hear Craig Markus - Founder of Rage, Grace and Partners - present his thesis presentation from the Berlin School of Creative Leadership. Hear his thoughts on how great leaders AND brands must simultaneously possess both rage and grace, learn how he turned his rage (and grace) into his new company and learn more about his experience at the Berlin School where this unique idea was born.

Presented by Craig Markus, Founder of Rage, Grace and Partners

11:30am-12:30pm The Consumer is Talking. Are You Listening?

Now more than ever, consumers are just as much a part of the marketing process as the client and the agency. With the evolution of new media, consumers have incredibly powerful - and public - platforms to voice their opinions, concerns, likes and dislikes and it's up to us marketers to take note of those sentiments. This panel will discuss the ways in which consumers are influencing marketing decisions and the impact that new media is having on the marketing process. We'll also take a look at key brands that use platforms such as Facebook and Twitter to their full advantage, interacting with and learning from their fans.

Speakers

Tom Eslinger, Executive Creative Director - Integrated Production / WW Digital Director, Saatchi & Saatchi NYC
Jason Peterson, Chief Creative Officer Havas Worldwide
Marcus Rebeschini, Chief Creative Officer, Y&R Asia

More speakers announced soon...

12:30pm-2:00pm Lunch Break
 2:00pm-3:00pm Evolving Your Agency to Help Attract and Retain Top Talent

Finding a great employee is the easy part these days. Retaining them is another story. Today's creatives are migratory with the most talented employees facing a constant stream of outside offers and opportunities, tempting them to abandon their agency for greener pastures. During this panel, we'll discuss the challenges surrounding why employees seek out new roles and what companies - and managers - can do about it. We'll also take a look at the successful strategies agencies are using to address this issue such as the creation of enviable office cultures and leadership programs for the younger generation, all designed to keep employees motivated, excited and inspired to be part of an organization.

Speakers

Diane Ruggie, Partner/Creative Director Velocebella
KV Sridhar, CCO India Sub Continent, Leo Burnett India
Rob Feakins, Chief Creative Officer/President at Publicis Kaplan Thaler
Warren Brown, Creative Founder, BMF Sydney

 3:30pm-4:30pm Unlocking the Secrets of Female Leadership * Sponsored by AWNY: Advertising Women of New York

Women who have made it to the elusive 3% of female creative directors share more than two X chromosomes. Many credit at least part of their trajectory to a vote of confidence from someone of influence along the way. Come hear a panel of top female creative talent relay what they've learned from other powerful men and women and what has helped them thrive in such a punishing field. Then hear an important announcement for everyone in advertising about a brand new way to mentor.

Moderator:

Brian Morrissey, Digiday Editor-in-chief

Panelists:

Vida Cornelious, Chief Creative Officer, GlobalHue
Kammie McArthur, Creative Director, Swirl
Valerie Carlson, Independent Creative Director
Tiffany Rolfe, Partner, Chief Content Officer, Co: Collective

THURSDAY, MAY 2ND

All events take place at the Stephen A. Schwartzman Building of the New York Public Library, Fifth Avenue at 42nd Street, unless otherwise noted. All times, topics, and participants are subject to change.

10:00am-11:00am Executive Jury Press Conference

Meet the 2013 Dream Team- some of the most influential creatives in the world— and hear what they have to say about this year's entries, our unique judging process, and the type work that reigns supreme. Participants: All Executive Jury Members

Speakers

The New York Festivals Executive Jury

11:30am-12:30pm World's Best Idea

Come hear members of the Executive Jury discuss the 2013 winner of the prestigious award for The World's Best Idea™. Be the first to hear about the winning campaign before it's announced to the public and listen to the inside scoop from the Executive Jury on what makes The World's Best Idea so powerful.

Speakers

Diane Ruggie, Partner/Creative Director, Velocebella
Debbi Vandeven, Chief Creative Officer, VML
David Rolfe, Director of Integrated Production, BBDO
Chris Kyme, Chief Executive Officer, Kymechow Communications
Jason Peterson, Chief Creative Officer, Havas Worldwide

12:30pm-2:00pm Lunch Break
 2:00pm-3:00pm Creating Engagement through Branded Experiences

In today's world, marketers are no longer just selling products. They're selling lifestyles, emotions, experiences. Marketers need to do more than simply communicate the tangible aspects of the product they're selling; they also need to communicate the intangible elements of a brand in order to appeal to the hearts and minds of new and existing consumers. During this session, we will investigate the ways in which marketers are engaging their target audience through branded experiences, and the benefits those experiences have on creating strong bonds between brands and consumers while enabling those brands to grow. From branded events and pop-up shops to user-generated viral campaigns and rich brand-owned media, marketers are developing experiences that are interactive, entertaining, informative, sharable, and memorable.

Speakers

Chris Garbutt, Chief Creative Officer Ogilvy & Mather Paris
Merlee Jayme, Chairman & Chief Creative Officer DM9 Jayme Syfu Philippines
Kirk Cheyfitz Global CEO/Chief Storyteller, Story Worldwide
Rob Rasmussen, Chief Creative Officer, Story Worldwide

 7:00pm-8:00pm Cocktail Reception
 8:30pm-10:00pm Awards Gala
10:30pm-12:30am NYF After-Party: Cellar Bar at the Bryant Park Hotel

*all guests with tickets to the Awards Gala are invited to the after-party

*Schedule subject to change